Retail
Background and Problem
A retail business wanted to better inform its customers of upcoming events and create a buzz about them.
Holmes Solution
Holmes determined that a series of in-store billboards would provide the ideal opportunity to announce these upcoming events and create an excitement to attend.
Benefit and Outcome
The creatively designed billboards not only got the message out but also helped the retail business gain more insight into the buying habits of their customers. QR (Quick Response) Codes were included on the billboards and prizes were awarded to participants in exchange for information to help the retail business better serve their clients wants and needs.
